danish
product engineer
I build end-to-end digital experiences.
I build end-to-end
digital experiences.
﹂available for work
Hello, i'm Dan (short for Danish, pronounced \ ˈdan-ish).
Many developers have a conventional story about how they found their way to software. Unfortunately, my story is a little less clear cut. I started life as a digital advertising analyst, helping blue-chip clients optimise their online ad presence, until I went down a very deep rabbit hole when working with Google on diagnosing page load issues. I found myself enamored in how things were built rather than the why and decided to trade targets for the terminal.
I'm obsessed with the look and feel of a product and needing to build pixel-perfect user experiences from tested design. I meticulously analyse data-driven development from design-to-component for both usability and functionality, not shying away from either Figma or the console if required. Code and creativity go hand in hand for me and I produce my best work on platforms that champion this thinking.
At present, I am at Equitas - a video interviewing platform leveraging AI to create inclusive interview experiences. I'm helping shape the frontend from the ground up. From establishing the design system, building UI components or tackling UX concerns, I regularly switch between being both developer and designer, rebuilding the platform to offer a polished end-to-end experience. Concurrently, I am undertaking a part-time MSc in Software Development at Queen's University, with a focus on Java-based software system design.
experience
2023 — Present
Frontend Software Developer - Equitas AI
Built the frontend platform from the ground up, developing custom UI components on top of MUI. Collaborated closely with the CTO and Product Team to refine existing functionality, enhancing usability for clients.
2022 — 2024
Technical Support Developer - Surge
Contributed to the Technical Support team in a niche hybrid role, conducting first-hand user experience research and serving as the bridge between a development agency. Developed internal web management systems to streamline administrative processes.
2021 — Present
Product Buildability Advisor - Solved
Worked alongside an established Lead Product Designer as a buildability advisor, stress-testing high-fidelity designs in React using Bootstrap and Tailwind. Rapidly developed and validated components during the discovery and ideation phases.
2020 — 2021
Software Engineering Intern - News Corp
Contributed to the Web Components team for The Times publisher, primarily creating placeholder components for ad spaces and collaborating with QA to test staging servers.
work
tbc
library
tbc
changelog
﹂27.02.25 - v1.0.0: Built with a Web 1.0 stack and some Tailwind magic. Deployed on Vercel.